SEO Search Engine Optimization IT’S ALL THE LOOKING GLASSES

July 8, 2015 at 6:08 pm Leave a comment

Search Engine Optimization

I promised I’d do this, but I didn’t mention that I’d be using this as a title.  I actually fully intend to follow a tip about search and recommendation engines.  Remember that this of course mere opinion.  And I’m only a civilian, at that; I’m not a hallowed scientist.  Not even a programmer.  I’m a mere user.  Phhhht as my brother would write.  Fortunately, not really my brother and not much of anything….including someone who could pronounce the word.
Have you noticed that all the recommendation engines in particular proudly advertise that they cannot be bought by those whose recommendations they…advertise?  I’m sure I’m misusing that word.  I must be.
In terms of algorithms as I understand it it’s most likely a question of manipulation of push and pop.  If you decide that a certain value should go to the top of a stack, you do one thing.  An excellent example of this happened on Amazon.  Buffalo storage devices are pretty commonly held to be inferior by their own reviews.  Invariably a review with five stars tops any setting of filters.  On Yelp, oddly enough, it takes at least two steps to view negative reviews, and I found a case where one appeared to have been botted (the one positive review, and by this I mean a generic review of a [business of some sort]) while there were two obviously negative ones.  One I had just put in.  It still came up with a five star reputation.
Apparently this also happened with a Google on a site.  Oh, yes, Stansberry Research, that excellent place that will sell you very incorrect facts for a couple of hundred dollars a year.  With Dr. Ron who was in the Senate for twenty years (although apparently not according to the Senate, but we won’t quibble). [His last name is Paul.  Supposedly.]
There was also some sort of property review in a publication that with a little review appeared to be fraud.  I’m very carefully considering how to approach this and also keeping names out of view.  An article would be fun and educative and if I wrote it would be exactly in line with a scholarly paper.  By that I mean all appropriate sources would be named, and all evidence cited.
However, everyone knows I have a mental problem….
By the way, exactly the same thing happened with WoT (Web of Trust).
NewEgg did not distort their results.
I have not actually at this point investigated a large enough class of objects for them but I did check about 200.
As far as the house pricing game I was extremely surprised and am think about how one might investigate that.  It would have to precisely be the art of moving without movement, and in this context I’ve never done that.  By that I mean one particular vein of investigation and I’ll leave it at that.
I do feel reassured.  I thought I was just being cynical.

Entry filed under: advertising, exaggerating in favor of the paying advertisers, optimization. Tags: , , , , .

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